In this scenario, our client was looking for ways to streamline his delivery processes, and keep his customers better informed about product deliveries. However, what he hadn't counted on was that he could also take advantage of what turned out to be some serious benefits.

Improving your business profitably, reducing costs and increasing customer satisfaction may not seem like the domain for using SMS marketing, so we'll paint a picture of how those things could happen with your small business.

SMS can be a remarkable tool for small business; It can be used to grow your business, your brand and your bottom line. If used creatively, it can reduce your costs, increase your visibility and improve your leads & inquiries and ultimately, your sales.

This can take a trained business eye to successfully use this tool. That's where you can rely on us. It's not just the product & the solution, but how its implemented, that can make all the difference. 

Using SMS has many great advantages over phone calls, letters (and even email), given that it requires very little effort, can be timed to coincide with quiet times, is very cost effective, and creates a unique historical record of each specific communication. use by both stafff and customers is common, so very little training is required, and benfeits can be achieved almost immediately.

So What can SMS be used for? 

There are many uses, but here are just a few (including a couple you may not have thought of)

• Increasing your sales:- Special offers, new products, new services, responding to enquiries
  
• Informing your customers:- newsletters, promotions, upcoming events
  
• Doing business better:- payment and overdue invoices reminders, Sending information that might requiring a quick response.
• Customer-specific information:- 'your order is now available, 'your delivery is on it's way', 'Thanks for the referral', post-purchase 'thank you for your business'.

To demonstrate some of these, let's take a look at 3 case studies.

Web Interface

Our SMS web interface is the perfect place to start sending messages. Our web interface provides clients with a simple-to-use yet highly functional system for uploading and maintaining a database of Mobile numbers and sending messages. No special training or software is required.

Features of the interface include:

• Phonebooks Maintain detailed phonebooks including individual contacts and group names. No limits are placed on the number of contacts and groups. Phonebooks can be uploaded in .csv format, manually entered via the interface and also downloaded for future editing.
• Simple send functions Messages can be sent to individual contacts or groups with several clicks of the mouse. And if you need to send a message to a number not in your phonebook, this is also available on the 'send message' screen.
• Mail merge functions Upload unique data for your contacts and send personalised messages to thousands of contacts. You can upload up to 10 unique fields for each contact and simply send merged messages to your entire database.
• Multi User Create multiple user logins for your staff and colleagues. Manage these user logins, add/delete new/old members, generate detailed reports by user, and manage the level of access each user has to the functions contained in the interface.
• Log files and reports Log files are maintained for all messages and viewable online. All logs include 4 levels of delivery acknowledgements (scheduled, sent to gateway, sent to network, sent to phone)* and detail message content, destination mobile, sender name, date/time.
• Online Account Top-ups Purchase messages online 24/7 using our secure credit card payment interface.

Many small businesses have not taken the plunge in using a Customer Relationship Management system (CRM) for email marketing or customer tracking, due to perhaps cost, or exposure, or even perceived need.

CRMs can be a powerful method of improving and developing your customer base. Our new online CRM can be used both for email & SMS marketing. We expect to release this product for use in late August.

We are also developing plugins to existing software platforms, so that you can use your existing email marketing platform as a method of using SMS to increase your sales..

However, if you have a specific need, or would like to request a custom solution, please contact us. 

Our experience in dealing with some of the largest telecommunications companies, Internet Service Providers, real estate chains, marketing firms, pubs, clubs and small to medium sized businesses has allowed us to better understand the needs of our clients, and develop our solutions to suit almost any requirement.

The possibilities are endless... Application, or web-based, SMS messaging is growing exponentially around the world. We offer some of the most powerful, yet fully flexible, SMS solutions in Australia today.

The OZsmeBusiness platform can easily be adapted to suit your organisation's requirements, whether you send one message or 1 million messages. OZsmeBusiness can provide your business for sending and receiving messages from your desktop, website, server or email system listed to the right of this page!

To enquire about our SMS for Small Business solutions please complete our secure online registration form or call us on 1800 SMALLBIZ.

Coming Soon!

 A brand new package specifically for Personal Care service providers such as salons, beauticians and other small business that provide personal services on a time or pre-booking basis, usually to retail consumers. This area also extends to onsite providers such as household services and petcare services, and is highly suited for franchise operations.

Based on research, we have identified that small businesses in these sectors want professionalism, style, and good design, integrated with some online tools to make billing, booking and customer follow-up easier. Often a full e-commerce system is not required, but tools that make doing business easier can lead to increased conversions from leads and enquiries to sales.

Often in these organisations, much of the marketing and design work work is in place, so a greater emphasis is placed on functionality, and follow-up support.

We are testing the elements of this package now, and  look forward to offering a very special price for early adopters, as soon as all the components are integrated.

If you would like an advance sneak peak, please request more information about this innovative package.