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How Can I Use SMS in My Small Business?

SMS can be a remarkable tool for small business; It can be used to grow your business, your brand and your bottom line. If used creatively, it can reduce your costs, increase your visibility and improve your leads & inquiries and ultimately, your sales.

This can take a trained business eye to successfully use this tool. That's where you can rely on us. It's not just the product & the solution, but how its implemented, that can make all the difference. 

Using SMS has many great advantages over phone calls, letters (and even email), given that it requires very little effort, can be timed to coincide with quiet times, is very cost effective, and creates a unique historical record of each specific communication. use by both stafff and customers is common, so very little training is required, and benfeits can be achieved almost immediately.

So What can SMS be used for? 

There are many uses, but here are just a few (including a couple you may not have thought of)

  • Increasing your sales:- Special offers, new products, new services, responding to enquiries
  • Informing your customers:- newsletters, promotions, upcoming events
  • Doing business better:- payment and overdue invoices reminders, Sending information that might requiring a quick response.
  • Customer-specific information:- 'your order is now available, 'your delivery is on it's way', 'Thanks for the referral', post-purchase 'thank you for your business'.

To demonstrate some of these, let's take a look at a couple of case studies.

Case Study 1 - Keeping your Customers Informed

Case Study 2 - Making more Sales

 
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